---
title: KORE Software Podcasts | Inside Sponsorship (5)
description: KORE Software and SponServe's sports business podcast that attacks strategies and best practices for sponsorship and business intelligence.  (5)
---

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<https://blog.koresoftware.com/podcast/inside-sponsorship-sarah-lewis-sursum-consulting-ep53-feb18> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/Inside-Sponsorship-Sarah-Lewis-Sursum-Consulting-1.jpg)

## [EP 18 - Inside Sponsorship - Sarah Lewis - Sursum Consulting](https://blog.koresoftware.com/podcast/inside-sponsorship-sarah-lewis-sursum-consulting-ep53-feb18)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On February 08, 2018

Working in sponsorship is great. Yes, it is challenging, but there are loads of great aspects and it certainly beats working in some boring admin role in some boring office, right?

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-sarah-lewis-sursum-consulting-ep53-feb18)

<https://blog.koresoftware.com/podcast/inside-sponsorship-roberta-vigilance-event-sponsorship-episode-52-january-2018> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/inside-sponsorship-roberta-vigilance-event-sponsorship-1-1.jpg)

## [EP 52 - Inside Sponsorship - Roberta Vigilance - Vigilance Style & Grace - Event Sponsorship](https://blog.koresoftware.com/podcast/inside-sponsorship-roberta-vigilance-event-sponsorship-episode-52-january-2018)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On January 24, 2018

Events, either stand-alone or as part of a rights holder, such as team community days or end of season functions, bring people together where they are highly engaged and usually with really positive\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-roberta-vigilance-event-sponsorship-episode-52-january-2018)

<https://blog.koresoftware.com/podcast/inside-sponsorship-aaron-warburton-the-sponsorship-department> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/Inside-Sponsorship-Aaron-Warburton-The-Sponsorship-Department-2.jpg)

## [EP 51 - Inside Sponsorship - Aaron Warburton - The Sponsorship Department](https://blog.koresoftware.com/podcast/inside-sponsorship-aaron-warburton-the-sponsorship-department)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On January 10, 2018

Whether you are a brand, or a rights holder, you’ve no doubt been in situations where a sponsorship has gotten off on the right foot, and with all the right intentions, but then one, or both, parties\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-aaron-warburton-the-sponsorship-department)

<https://blog.koresoftware.com/podcast/inside-sponsorship-chris-wagner-neulion-live-sport-gaining-traction-on-ott-and-social-media> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/chris-wagner-inside-sponsorship-OTT2-1.jpg)

## [EP 50 - Inside Sponsorship - Chris Wagner - NeuLion - Live Sport Gaining Traction on OTT and Social Media](https://blog.koresoftware.com/podcast/inside-sponsorship-chris-wagner-neulion-live-sport-gaining-traction-on-ott-and-social-media)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On December 19, 2017

Trend number 5 in Nielsen Sports’ *Commercial Trends in Sport 2017*, is live sport gaining traction on OTT and social media. One man who has been on the OTT trail, from the early days, and even by his\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-chris-wagner-neulion-live-sport-gaining-traction-on-ott-and-social-media)

<https://blog.koresoftware.com/podcast/inside-sponsorship-pat-gallagher-super-bowl-50-giants-episode-49-december-2017> ![](https://blog.koresoftware.com/hubfs/inside-sponsorship-pat-gallagher-super-bowl-50-and-san-francisco-giants.jpg)

## [EP 49 - Inside Sponsorship - Pat Gallagher - Super Bowl 50 and the Giants - Episode 49](https://blog.koresoftware.com/podcast/inside-sponsorship-pat-gallagher-super-bowl-50-giants-episode-49-december-2017)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On December 06, 2017

Pat Gallagher boasts a career in sports that spans more than 40 years and takes us inside Super Bowl 50 and the San Francisco Giants.

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-pat-gallagher-super-bowl-50-giants-episode-49-december-2017)

<https://blog.koresoftware.com/podcast/inside-sponsorship-carson-mckee-snapchat-episode-48-november-2017> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/inside-sponsorship-carson-mckee-snapchat-ep-48-nov-17-1.jpg)

## [EP 48 - Inside Sponsorship - Carson McKee - Snapchat](https://blog.koresoftware.com/podcast/inside-sponsorship-carson-mckee-snapchat-episode-48-november-2017)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On November 23, 2017

“Snapchat isn’t about capturing the traditional Kodak moment. It’s about communicating with the full range of human emotion -- not just what appears to be pretty or perfect.” Those are the first\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-carson-mckee-snapchat-episode-48-november-2017)

<https://blog.koresoftware.com/podcast/inside-sponsorship-simon-hawk-etihad-airways-australia> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/inside-sponsorship-simon-hawk-etihad-airways-1.jpg)

## [EP 47 - Inside Sponsorship - Simon Hawk - Etihad Airways Australia](https://blog.koresoftware.com/podcast/inside-sponsorship-simon-hawk-etihad-airways-australia)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On November 07, 2017

Right around the world, sponsorship is a key marketing strategy for airlines. We often see them sponsoring high profile sports, who have big and global TV audiences, but increasingly, we are seeing\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-simon-hawk-etihad-airways-australia)

<https://blog.koresoftware.com/podcast/inside-sponsorship-the-greater-fusion-of-sports-and-entertainment-episode-46> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/Inside-Sponsorship-The-Greater-Fusion-of-sports-and-entertainment-Rebekah-Stevens-Nielsen-Sports-1.jpg)

## [EP 46 - Inside Sponsorship - Rebekah Stevens - Nielsen Sports - The Greater Fusion of Sports and Entertainment](https://blog.koresoftware.com/podcast/inside-sponsorship-the-greater-fusion-of-sports-and-entertainment-episode-46)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On October 26, 2017

No doubt you have noticed that rights holders and venues across the world of sports are on a constant quest to enhance the spectator experience – at events and for those watching remotely – by adding\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-the-greater-fusion-of-sports-and-entertainment-episode-46)

<https://blog.koresoftware.com/podcast/inside-sponsorship-best-bits-edition-one> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/best-bits-of-inside-sponsorship-edition-one-1.jpg)

## [EP 45 - Inside Sponsorship - The Best Bits - Edition One](https://blog.koresoftware.com/podcast/inside-sponsorship-best-bits-edition-one)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On October 11, 2017

Welcome to the Edition One of Best bits of Inside Sponsorship.

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-best-bits-edition-one)

 Page 5 of 10

<https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/4> [1](https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/1) [...](https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/1)

[3](https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/3) [4](https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/4) [5](https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/5) [6](https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/6) [7](https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/7)

[...](https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/10) [10](https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/10) <https://blog.koresoftware.com/podcast/author/inside-sponsorship/page/6>

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see all

### Recent Posts

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##### Recent Posts

- ![](https://blog.koresoftware.com/hubfs/Burger-Kings-Sponsorship-of-Stevenage-FC.jpg)
  
  [Ep 89 - Inside Burger King's Sponsorship of Stevenage FC - Alex Tunbridge - Chief Executive](https://blog.koresoftware.com/podcast/inside-burger-kings-sponsorship-stevenage-fc) [Read More](https://blog.koresoftware.com/podcast/inside-burger-kings-sponsorship-stevenage-fc)
- ![](https://blog.koresoftware.com/hubfs/Crisis-Communications-Sponsorship-Jim-Rocco-Isaac-Benjamin-PRCG-Sports.jpg)
  
  [Ep 88 - Inside Crisis Communications in Sponsorship - Jim Rocco and Isaac Benjamin - PRCG Sports](https://blog.koresoftware.com/podcast/crisis-communications-sponsorship-jim-rocco-isaac-benjamin-prcg-sports) [Read More](https://blog.koresoftware.com/podcast/crisis-communications-sponsorship-jim-rocco-isaac-benjamin-prcg-sports)
- ![](https://blog.koresoftware.com/hubfs/Inside-Sponsorship-Fuse-Stephen-Hutchison.jpg)
  
  [Ep 87 - Inside Fuse with Stephen Hutchison, Managing Director](https://blog.koresoftware.com/podcast/inside-fuse-stephen-hutchison-managing-director) [Read More](https://blog.koresoftware.com/podcast/inside-fuse-stephen-hutchison-managing-director)
- ![](https://blog.koresoftware.com/hubfs/Inside-Current-Agency-Perspective-Sponsorship-with-Andrew-Clarke-Agency-Director-Octagon-Australia.jpg)
  
  [EP 86 - Inside a Current Agency Perspective - Andrew Clarke - Agency Director at Octagon Australia](https://blog.koresoftware.com/podcast/agency-perspective-andrew-clarke-agency-director-octagon-australia) [Read More](https://blog.koresoftware.com/podcast/agency-perspective-andrew-clarke-agency-director-octagon-australia)
- ![](https://blog.koresoftware.com/hubfs/Inside-the-Rajasthan-Royals-with-Jake-Lush-McCrum-2-1.jpg)
  
  [EP 85 - Inside the Rajasthan Royals with Jake Lush McCrum - COO](https://blog.koresoftware.com/podcast/inside-rajasthan-royals-jake-lush-mccrum) [Read More](https://blog.koresoftware.com/podcast/inside-rajasthan-royals-jake-lush-mccrum)

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