Content is King. It’s almost a worn out saying but since it was first coined it has grown into an absolute truth. Whether you are trying to attract customers, or retain customers, content has become[...]
EP 38 - Inside Sponsorship - Dan Frystak - CDW
On
July
05,
2017
You don’t often come across brand’s, or their staff, who are vocal about sponsorship on social media. Sure, there are those that are vocal about promoting or activating their sponsorships but not[...]
EP 37 - Inside Sponsorship - Michael Tange - Nielsen Sports And Entertainment - Unified Measurement
On
June
21,
2017
How do you measure and report on sponsorships when there are so many moving parts?
