---
title: KORE Software Podcasts | measurement
description: measurement | KORE Software and SponServe's sports business podcast that attacks strategies and best practices for sponsorship and business intelligence.
---

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<https://blog.koresoftware.com/podcast/inside-sponsorship-ip-owners-controlling-content-and-conversations-max-barnett-nielsen-sports> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/IP-Owners-Controlling-Content_-Max-Barnett-Nielsen-Sports-1.jpg)

## [EP 41 - Inside Sponsorship - Max Barnett - Nielsen Sports - IP Owners Controlling Content and Conversations](https://blog.koresoftware.com/podcast/inside-sponsorship-ip-owners-controlling-content-and-conversations-max-barnett-nielsen-sports)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On August 16, 2017

Content is King. It’s almost a worn out saying but since it was first coined it has grown into an absolute truth. Whether you are trying to attract customers, or retain customers, content has become\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-ip-owners-controlling-content-and-conversations-max-barnett-nielsen-sports)

<https://blog.koresoftware.com/podcast/inside-sponsorship-cdw-dan-frystak> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/Inside-Sponsorship-CDW-Dan-Frystak-1.jpg)

## [EP 38 - Inside Sponsorship - Dan Frystak - CDW](https://blog.koresoftware.com/podcast/inside-sponsorship-cdw-dan-frystak)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On July 05, 2017

You don’t often come across brand’s, or their staff, who are vocal about sponsorship on social media. Sure, there are those that are vocal about promoting or activating their sponsorships but not\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-cdw-dan-frystak)

<https://blog.koresoftware.com/podcast/inside-sponsorship-unified-measurement-michael-tange-nielsen-sports-and-entertainment> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/Inside-Sponsorship-Michael-Tange-Nielsen-Sports-Unified-Measurement-1.jpg)

## [EP 37 - Inside Sponsorship - Michael Tange - Nielsen Sports And Entertainment - Unified Measurement](https://blog.koresoftware.com/podcast/inside-sponsorship-unified-measurement-michael-tange-nielsen-sports-and-entertainment)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On June 21, 2017

How do you measure and report on sponsorships when there are so many moving parts?

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-unified-measurement-michael-tange-nielsen-sports-and-entertainment)

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- [fan data (4)](https://blog.koresoftware.com/podcast/tag/fan-data)
- [Fan Management (4)](https://blog.koresoftware.com/podcast/tag/fan-management)
- [hiring (1)](https://blog.koresoftware.com/podcast/tag/hiring)
- [hospitality (1)](https://blog.koresoftware.com/podcast/tag/hospitality)
- [ISBI (5)](https://blog.koresoftware.com/podcast/tag/isbi)
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- [managing (17)](https://blog.koresoftware.com/podcast/tag/managing)
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see all

### Recent Posts

##### Latest Tweets

[My Tweets](https://twitter.com/koresoftware)

##### Recent Posts

- ![](https://blog.koresoftware.com/hubfs/Burger-Kings-Sponsorship-of-Stevenage-FC.jpg)
  
  [Ep 89 - Inside Burger King's Sponsorship of Stevenage FC - Alex Tunbridge - Chief Executive](https://blog.koresoftware.com/podcast/inside-burger-kings-sponsorship-stevenage-fc) [Read More](https://blog.koresoftware.com/podcast/inside-burger-kings-sponsorship-stevenage-fc)
- ![](https://blog.koresoftware.com/hubfs/Crisis-Communications-Sponsorship-Jim-Rocco-Isaac-Benjamin-PRCG-Sports.jpg)
  
  [Ep 88 - Inside Crisis Communications in Sponsorship - Jim Rocco and Isaac Benjamin - PRCG Sports](https://blog.koresoftware.com/podcast/crisis-communications-sponsorship-jim-rocco-isaac-benjamin-prcg-sports) [Read More](https://blog.koresoftware.com/podcast/crisis-communications-sponsorship-jim-rocco-isaac-benjamin-prcg-sports)
- ![](https://blog.koresoftware.com/hubfs/Inside-Sponsorship-Fuse-Stephen-Hutchison.jpg)
  
  [Ep 87 - Inside Fuse with Stephen Hutchison, Managing Director](https://blog.koresoftware.com/podcast/inside-fuse-stephen-hutchison-managing-director) [Read More](https://blog.koresoftware.com/podcast/inside-fuse-stephen-hutchison-managing-director)
- ![](https://blog.koresoftware.com/hubfs/Inside-Current-Agency-Perspective-Sponsorship-with-Andrew-Clarke-Agency-Director-Octagon-Australia.jpg)
  
  [EP 86 - Inside a Current Agency Perspective - Andrew Clarke - Agency Director at Octagon Australia](https://blog.koresoftware.com/podcast/agency-perspective-andrew-clarke-agency-director-octagon-australia) [Read More](https://blog.koresoftware.com/podcast/agency-perspective-andrew-clarke-agency-director-octagon-australia)
- ![](https://blog.koresoftware.com/hubfs/Inside-the-Rajasthan-Royals-with-Jake-Lush-McCrum-2-1.jpg)
  
  [EP 85 - Inside the Rajasthan Royals with Jake Lush McCrum - COO](https://blog.koresoftware.com/podcast/inside-rajasthan-royals-jake-lush-mccrum) [Read More](https://blog.koresoftware.com/podcast/inside-rajasthan-royals-jake-lush-mccrum)

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