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Ep 95 - The Impending Ban on Gambling Sponsorship in the UK - Joel Seymour-Hyde - Octagon

Posted by Inside Sponsorship On April 14, 2021

Throughout the world we have seen tobacco sponsorship and alcohol sponsorship banned or curbed in most markets and, right now, the sponsorship industry is watching the UK after a House of Lords[...]

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Ep 94 - Inside an Agency One Year on From COVID-19 - Shannan Quinn - PRISM

Posted by Inside Sponsorship On March 17, 2021

It has been a whole year since the world shut down because of the pandemic.

 

The plights of rights holders and brands is well documented. Often forgotten in the sponsorship conversation, however,[...]

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Ep 93 - Inside Arsenal FC - Alice Larkworthy

Posted by Inside Sponsorship On February 17, 2021

As an ever-present Premier League team, Arsenal are a global brand and, while current results are not favorable, they are one of the big six English football clubs, boasting a sponsorship[...]

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EP 59 - Inside Sponsorship - Patrick Bradley - Supanova Comic-Con & Gaming Expo

Posted by Inside Sponsorship On July 18, 2018

Supanova Comic-Con & Gaming Expo has been the welcoming home of Australia’s pop culture fandom since 2000; a place where fans inspired by imaginary worlds emanating from comics, sci-fi, fantasy,[...]

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EP 58 - Inside Sponsorship - James Parkinson - Brentford FC

Posted by Inside Sponsorship On June 20, 2018

Having been formed in since 1889, 129 years ago, Brentford FC endured a nomadic existence, playing at five different home grounds before, in 1904, settling in at Griffin Park. And, that’s where[...]

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EP 56 - Inside Sponsorship - Jackie Fast - Pinpoint

Posted by Inside Sponsorship On April 24, 2018

A lot of people think sponsorship is a complex beast; that it is a hard job. Not Jackie Fast who founded Slingshot Sponsorship in 2010, from her apartment, with only a laptop, basically because no[...]

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EP 54 - Inside Sponsorship - Ian Sargeant - Paralympics New Zealand

Posted by Inside Sponsorship On February 28, 2018

How many of you, who rely so heavily on traditional inventory, things such as signage, uniform branding, home game activations, tickets, and hospitality, would struggle if you could no longer[...]

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EP 18 - Inside Sponsorship - Sarah Lewis - Sursum Consulting

Posted by Inside Sponsorship On February 08, 2018

Working in sponsorship is great. Yes, it is challenging, but there are loads of great aspects and it certainly beats working in some boring admin role in some boring office, right?

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EP 52 - Inside Sponsorship - Roberta Vigilance - Vigilance Style & Grace - Event Sponsorship

Posted by Inside Sponsorship On January 24, 2018

Events, either stand-alone or as part of a rights holder, such as team community days or end of season functions, bring people together where they are highly engaged and usually with really[...]

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