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EP 82 - Inside Sponsorship Contracts During A Crisis With James Earl - Fladgate Lawyers

Posted by Inside Sponsorship On April 15, 2020

We have contracts for a reason. They set out the rules and expectations for us all to operate in a sponsorship for the good of all and they are set out with all the right intentions – to do good[...]

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EP 59 - Inside Sponsorship - Patrick Bradley - Supanova Comic-Con & Gaming Expo

Posted by Inside Sponsorship On July 18, 2018

Supanova Comic-Con & Gaming Expo has been the welcoming home of Australia’s pop culture fandom since 2000; a place where fans inspired by imaginary worlds emanating from comics, sci-fi, fantasy,[...]

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EP 58 - Inside Sponsorship - James Parkinson - Brentford FC

Posted by Inside Sponsorship On June 20, 2018

Having been formed in since 1889, 129 years ago, Brentford FC endured a nomadic existence, playing at five different home grounds before, in 1904, settling in at Griffin Park. And, that’s where[...]

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EP 54 - Inside Sponsorship - Ian Sargeant - Paralympics New Zealand

Posted by Inside Sponsorship On February 28, 2018

How many of you, who rely so heavily on traditional inventory, things such as signage, uniform branding, home game activations, tickets, and hospitality, would struggle if you could no longer[...]

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EP 18 - Inside Sponsorship - Sarah Lewis - Sursum Consulting

Posted by Inside Sponsorship On February 08, 2018

Working in sponsorship is great. Yes, it is challenging, but there are loads of great aspects and it certainly beats working in some boring admin role in some boring office, right?

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EP 45 - Inside Sponsorship - The Best Bits - Edition One

Posted by Inside Sponsorship On October 11, 2017

Welcome to the Edition One of Best bits of Inside Sponsorship.

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EP 44 - Inside Sponsorship - Jonathan Harris - SRI International - Sponsorship Employment Market

Posted by Inside Sponsorship On September 26, 2017

There's no doubt that the sponsorship industry is in a period of huge change.

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EP 40 - Inside Sponsorship - Abby Clemence - Infinity Sponsorship - Sponsorship Mistakes

Posted by Inside Sponsorship On August 01, 2017

Mistakes. We all make them and, sometimes, we make the same mistake over and over. Maybe it’s because we get excited about an opportunity and rush even though it’s against our better judgment;[...]

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EP 39 - Inside Sponsorship - Claude Ringuet - Nielsen Sports - China

Posted by Inside Sponsorship On July 19, 2017

 In recent years we’ve heard a lot about the potential of emerging markets, across all industries, and it is easy to see that emerging markets will have an impact on the global sponsorship[...]

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