---
title: KORE Software Podcasts | markets
description: markets | KORE Software and SponServe's sports business podcast that attacks strategies and best practices for sponsorship and business intelligence.
---

New York

+1 (212) 858-9700

London

+44 (203) 734-1378

- <https://twitter.com/KOREsoftware>
- <https://www.linkedin.com/company/kore-software>

[CUSTOMER PORTAL](https://koresoftware.zendesk.com/hc/en-us/restricted)

[![Koresoftware](https://blog.koresoftware.com/hs-fs/hubfs/Images/KORE-Software_New.png?width=226&height=76&name=KORE-Software_New.png) ![Koresoftware](https://blog.koresoftware.com/hs-fs/hubfs/Images/KORE-Software_New.png?width=226&height=76&name=KORE-Software_New.png)](http://koresoftware.com/)

[REQUEST DEMO](https://info.koresoftware.com/demo-reques)

- [PRODUCTS](http://koresoftware.com/products/)
- [SERVICES](http://koresoftware.com/kpi/)
- [RESOURCES](http://koresoftware.com/resource-library/)
- [ABOUT](http://koresoftware.com/about-us/)
- [BLOG](http://blog.KOREsoftware.com/blog)
- [PODCASTS](https://blog.koresoftware.com/podcast)

<https://blog.koresoftware.com/podcast/sports-marketing-early-data-warehousing-adoption> ![](https://blog.koresoftware.com/hubfs/Inside_Sports_Logo-01.png)

## [EP 13 - Sports Marketing & Early Data Warehousing Adoption with Jay Riola](https://blog.koresoftware.com/podcast/sports-marketing-early-data-warehousing-adoption)

 Posted by [Inside Sports Business Intelligence](https://blog.koresoftware.com/podcast/author/inside-sports-business-intelligence)  On December 17, 2019

The [Orlando Magic](https://www.nba.com/magic/) business team realized the benefits of data warehousing early on in the game.

[Read More](https://blog.koresoftware.com/podcast/sports-marketing-early-data-warehousing-adoption)

<https://blog.koresoftware.com/podcast/future-people-tech-live-event-marketing-aeg> ![](https://blog.koresoftware.com/hubfs/Inside_Sports_Logo-01.png)

## [EP 12 - The Future of People & Tech in Live Event Marketing with Robert Thacker of AEG](https://blog.koresoftware.com/podcast/future-people-tech-live-event-marketing-aeg)

 Posted by [Inside Sports Business Intelligence](https://blog.koresoftware.com/podcast/author/inside-sports-business-intelligence)  On November 19, 2019

Making the live event fan experience as outstanding as possible takes two things:

[Read More](https://blog.koresoftware.com/podcast/future-people-tech-live-event-marketing-aeg)

<https://blog.koresoftware.com/podcast/engaging-global-audience> ![](https://blog.koresoftware.com/hubfs/Inside_Sports_Logo-01.png)

## [EP 11 - Leaders Week 2019: Engaging a Global Audience with Atul Khosla and Meredith Starkey](https://blog.koresoftware.com/podcast/engaging-global-audience)

 Posted by [Inside Sports Business Intelligence](https://blog.koresoftware.com/podcast/author/inside-sports-business-intelligence)  On October 30, 2019

Filling seats in the venues means more than offering tickets at a reasonable price. It’s about knowing your fans and the different segments of opportunities to create different experiences for\[...\]

[Read More](https://blog.koresoftware.com/podcast/engaging-global-audience)

<https://blog.koresoftware.com/podcast/how-to-educate-fans-new-teams-stadiums> ![](https://blog.koresoftware.com/hubfs/Inside_Sports_Logo-01.png)

## [EP 10 - How to Educate Fans on New Teams & Stadiums with Amy Johnson](https://blog.koresoftware.com/podcast/how-to-educate-fans-new-teams-stadiums)

 Posted by [Inside Sports Business Intelligence](https://blog.koresoftware.com/podcast/author/inside-sports-business-intelligence)  On September 18, 2019

Within the last three years, Los Angeles has welcomed two NFL teams back into its arms.

The city will also be opening the newest stadium and entertainment complex as the home of the Rams and\[...\]

[Read More](https://blog.koresoftware.com/podcast/how-to-educate-fans-new-teams-stadiums)

<https://blog.koresoftware.com/podcast/inside-sponsorship-patrick-bradley-supanova-ep-59> ![](https://blog.koresoftware.com/hubfs/inside-sponsorship-patrick-bradley-supanova.jpg)

## [EP 59 - Inside Sponsorship - Patrick Bradley - Supanova Comic-Con & Gaming Expo](https://blog.koresoftware.com/podcast/inside-sponsorship-patrick-bradley-supanova-ep-59)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On July 18, 2018

Supanova Comic-Con & Gaming Expo has been the welcoming home of Australia’s pop culture fandom since 2000; a place where fans inspired by imaginary worlds emanating from comics, sci-fi, fantasy,\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-patrick-bradley-supanova-ep-59)

<https://blog.koresoftware.com/podcast/inside-sponsorship-james-parkinson-brentford-fc> ![](https://blog.koresoftware.com/hubfs/inside-sponsorship-sponserve-james-parkinson-brentford-fc.jpg)

## [EP 58 - Inside Sponsorship - James Parkinson - Brentford FC](https://blog.koresoftware.com/podcast/inside-sponsorship-james-parkinson-brentford-fc)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On June 20, 2018

Having been formed in since 1889, 129 years ago, Brentford FC endured a nomadic existence, playing at five different home grounds before, in 1904, settling in at Griffin Park. And, that’s where\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-james-parkinson-brentford-fc)

<https://blog.koresoftware.com/podcast/inside-sponsorship-inside-sponsorship-rohan-sawyer-bombers-esports-ese> ![](https://blog.koresoftware.com/hubfs/Inside-Sponsorship-Rohan-Sawyer-Bombers-Esports.jpg)

## [EP 57 - Inside Sponsorship - Rohan Sawyer - Bombers Esports and ESE](https://blog.koresoftware.com/podcast/inside-sponsorship-inside-sponsorship-rohan-sawyer-bombers-esports-ese)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On May 23, 2018

Just recently, and boasting 45 million players of the game, Epic Games announced that it will provide $100 million in prize pool money for Fortnite competitions in the first year of competitive\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-inside-sponsorship-rohan-sawyer-bombers-esports-ese)

<https://blog.koresoftware.com/podcast/inside-sponsorship-paralympics-new-zealand-ian-sargeant-ep-54-feb-18> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/Inside-Sponsorship-Paralympics-New-Zealand-Ian-Sargeant-1.jpg)

## [EP 54 - Inside Sponsorship - Ian Sargeant - Paralympics New Zealand](https://blog.koresoftware.com/podcast/inside-sponsorship-paralympics-new-zealand-ian-sargeant-ep-54-feb-18)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On February 28, 2018

How many of you, who rely so heavily on traditional inventory, things such as signage, uniform branding, home game activations, tickets, and hospitality, would struggle if you could no longer offer\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-paralympics-new-zealand-ian-sargeant-ep-54-feb-18)

<https://blog.koresoftware.com/podcast/inside-sponsorship-carson-mckee-snapchat-episode-48-november-2017> ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/inside-sponsorship-carson-mckee-snapchat-ep-48-nov-17-1.jpg)

## [EP 48 - Inside Sponsorship - Carson McKee - Snapchat](https://blog.koresoftware.com/podcast/inside-sponsorship-carson-mckee-snapchat-episode-48-november-2017)

 Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship)  On November 23, 2017

“Snapchat isn’t about capturing the traditional Kodak moment. It’s about communicating with the full range of human emotion -- not just what appears to be pretty or perfect.” Those are the first\[...\]

[Read More](https://blog.koresoftware.com/podcast/inside-sponsorship-carson-mckee-snapchat-episode-48-november-2017)

 Page 1 of 2

[1](https://blog.koresoftware.com/podcast/tag/markets/page/1) [2](https://blog.koresoftware.com/podcast/tag/markets/page/2)

<https://blog.koresoftware.com/podcast/tag/markets/page/2>

### Subscribe to receive email updates when we post a new podcast!

- Recent
- Popular
- Topics

### Lists by Topic

- [Podcast (104)](https://blog.koresoftware.com/podcast/tag/podcast)
- [best practice (27)](https://blog.koresoftware.com/podcast/tag/best-practice)
- [activation (20)](https://blog.koresoftware.com/podcast/tag/activation)
- [objectives (20)](https://blog.koresoftware.com/podcast/tag/objectives)
- [managing (17)](https://blog.koresoftware.com/podcast/tag/managing)
- [sponsorship sales (17)](https://blog.koresoftware.com/podcast/tag/sponsorship-sales)
- [relationships (16)](https://blog.koresoftware.com/podcast/tag/relationships)
- [value (16)](https://blog.koresoftware.com/podcast/tag/value)
- [Marketing (14)](https://blog.koresoftware.com/podcast/tag/marketing)
- [new sponsors (14)](https://blog.koresoftware.com/podcast/tag/new-sponsors)
- [benefits (13)](https://blog.koresoftware.com/podcast/tag/benefits)
- [digital (13)](https://blog.koresoftware.com/podcast/tag/digital)
- [markets (13)](https://blog.koresoftware.com/podcast/tag/markets)
- [Analytics (12)](https://blog.koresoftware.com/podcast/tag/analytics)
- [business intelligence (12)](https://blog.koresoftware.com/podcast/tag/business-intelligence)
- [Selling (11)](https://blog.koresoftware.com/podcast/tag/selling)
- [agencies (11)](https://blog.koresoftware.com/podcast/tag/agencies)
- [content (11)](https://blog.koresoftware.com/podcast/tag/content)
- [sponsor retention (10)](https://blog.koresoftware.com/podcast/tag/sponsor-retention)
- [proposals (9)](https://blog.koresoftware.com/podcast/tag/proposals)
- [Strategy (8)](https://blog.koresoftware.com/podcast/tag/strategy)
- [portfolio (8)](https://blog.koresoftware.com/podcast/tag/portfolio)
- [Best Practices (7)](https://blog.koresoftware.com/podcast/tag/best-practices)
- [ROI (7)](https://blog.koresoftware.com/podcast/tag/roi)
- [sponsorship (7)](https://blog.koresoftware.com/podcast/tag/sponsorship)
- [CRM (5)](https://blog.koresoftware.com/podcast/tag/crm)
- [ISBI (5)](https://blog.koresoftware.com/podcast/tag/isbi)
- [Sports Business (5)](https://blog.koresoftware.com/podcast/tag/sports-business)
- [Fan Management (4)](https://blog.koresoftware.com/podcast/tag/fan-management)
- [broadcast (4)](https://blog.koresoftware.com/podcast/tag/broadcast)
- [data (4)](https://blog.koresoftware.com/podcast/tag/data)
- [fan data (4)](https://blog.koresoftware.com/podcast/tag/fan-data)
- [Russell Scibetti (3)](https://blog.koresoftware.com/podcast/tag/russell-scibetti)
- [contacting (3)](https://blog.koresoftware.com/podcast/tag/contacting)
- [events (3)](https://blog.koresoftware.com/podcast/tag/events)
- [jobs (3)](https://blog.koresoftware.com/podcast/tag/jobs)
- [league (3)](https://blog.koresoftware.com/podcast/tag/league)
- [measurement (3)](https://blog.koresoftware.com/podcast/tag/measurement)
- [sponsorship staff recruitment (3)](https://blog.koresoftware.com/podcast/tag/sponsorship-staff-recruitment)
- [staff (3)](https://blog.koresoftware.com/podcast/tag/staff)
- [NFL (2)](https://blog.koresoftware.com/podcast/tag/nfl)
- [attention (2)](https://blog.koresoftware.com/podcast/tag/attention)
- [china (2)](https://blog.koresoftware.com/podcast/tag/china)
- [meetings (2)](https://blog.koresoftware.com/podcast/tag/meetings)
- [mistakes (2)](https://blog.koresoftware.com/podcast/tag/mistakes)
- [packages (2)](https://blog.koresoftware.com/podcast/tag/packages)
- [up-sell (2)](https://blog.koresoftware.com/podcast/tag/up-sell)
- [COVID-19 (1)](https://blog.koresoftware.com/podcast/tag/covid-19)
- [Contracts (1)](https://blog.koresoftware.com/podcast/tag/contracts)
- [charity (1)](https://blog.koresoftware.com/podcast/tag/charity)
- [hiring (1)](https://blog.koresoftware.com/podcast/tag/hiring)
- [hospitality (1)](https://blog.koresoftware.com/podcast/tag/hospitality)
- [relationship (1)](https://blog.koresoftware.com/podcast/tag/relationship)
- [revenue (1)](https://blog.koresoftware.com/podcast/tag/revenue)
- [skills (1)](https://blog.koresoftware.com/podcast/tag/skills)
- [video (1)](https://blog.koresoftware.com/podcast/tag/video)

### Posts by Topic

- [activation (20)](https://blog.koresoftware.com/podcast/tag/activation)
- [agencies (11)](https://blog.koresoftware.com/podcast/tag/agencies)
- [Analytics (12)](https://blog.koresoftware.com/podcast/tag/analytics)
- [attention (2)](https://blog.koresoftware.com/podcast/tag/attention)
- [benefits (13)](https://blog.koresoftware.com/podcast/tag/benefits)
- [best practice (27)](https://blog.koresoftware.com/podcast/tag/best-practice)
- [Best Practices (7)](https://blog.koresoftware.com/podcast/tag/best-practices)
- [broadcast (4)](https://blog.koresoftware.com/podcast/tag/broadcast)
- [business intelligence (12)](https://blog.koresoftware.com/podcast/tag/business-intelligence)
- [charity (1)](https://blog.koresoftware.com/podcast/tag/charity)
- [china (2)](https://blog.koresoftware.com/podcast/tag/china)
- [contacting (3)](https://blog.koresoftware.com/podcast/tag/contacting)
- [content (11)](https://blog.koresoftware.com/podcast/tag/content)
- [Contracts (1)](https://blog.koresoftware.com/podcast/tag/contracts)
- [COVID-19 (1)](https://blog.koresoftware.com/podcast/tag/covid-19)
- [CRM (5)](https://blog.koresoftware.com/podcast/tag/crm)
- [data (4)](https://blog.koresoftware.com/podcast/tag/data)
- [digital (13)](https://blog.koresoftware.com/podcast/tag/digital)
- [events (3)](https://blog.koresoftware.com/podcast/tag/events)
- [fan data (4)](https://blog.koresoftware.com/podcast/tag/fan-data)
- [Fan Management (4)](https://blog.koresoftware.com/podcast/tag/fan-management)
- [hiring (1)](https://blog.koresoftware.com/podcast/tag/hiring)
- [hospitality (1)](https://blog.koresoftware.com/podcast/tag/hospitality)
- [ISBI (5)](https://blog.koresoftware.com/podcast/tag/isbi)
- [jobs (3)](https://blog.koresoftware.com/podcast/tag/jobs)
- [league (3)](https://blog.koresoftware.com/podcast/tag/league)
- [managing (17)](https://blog.koresoftware.com/podcast/tag/managing)
- [Marketing (14)](https://blog.koresoftware.com/podcast/tag/marketing)
- [markets (13)](https://blog.koresoftware.com/podcast/tag/markets)
- [measurement (3)](https://blog.koresoftware.com/podcast/tag/measurement)
- [meetings (2)](https://blog.koresoftware.com/podcast/tag/meetings)
- [mistakes (2)](https://blog.koresoftware.com/podcast/tag/mistakes)
- [new sponsors (14)](https://blog.koresoftware.com/podcast/tag/new-sponsors)
- [NFL (2)](https://blog.koresoftware.com/podcast/tag/nfl)
- [objectives (20)](https://blog.koresoftware.com/podcast/tag/objectives)
- [packages (2)](https://blog.koresoftware.com/podcast/tag/packages)
- [Podcast (104)](https://blog.koresoftware.com/podcast/tag/podcast)
- [portfolio (8)](https://blog.koresoftware.com/podcast/tag/portfolio)
- [proposals (9)](https://blog.koresoftware.com/podcast/tag/proposals)
- [relationship (1)](https://blog.koresoftware.com/podcast/tag/relationship)
- [relationships (16)](https://blog.koresoftware.com/podcast/tag/relationships)
- [revenue (1)](https://blog.koresoftware.com/podcast/tag/revenue)
- [ROI (7)](https://blog.koresoftware.com/podcast/tag/roi)
- [Russell Scibetti (3)](https://blog.koresoftware.com/podcast/tag/russell-scibetti)
- [Selling (11)](https://blog.koresoftware.com/podcast/tag/selling)
- [skills (1)](https://blog.koresoftware.com/podcast/tag/skills)
- [sponsor retention (10)](https://blog.koresoftware.com/podcast/tag/sponsor-retention)
- [sponsorship (7)](https://blog.koresoftware.com/podcast/tag/sponsorship)
- [sponsorship sales (17)](https://blog.koresoftware.com/podcast/tag/sponsorship-sales)
- [sponsorship staff recruitment (3)](https://blog.koresoftware.com/podcast/tag/sponsorship-staff-recruitment)
- [Sports Business (5)](https://blog.koresoftware.com/podcast/tag/sports-business)
- [staff (3)](https://blog.koresoftware.com/podcast/tag/staff)
- [Strategy (8)](https://blog.koresoftware.com/podcast/tag/strategy)
- [up-sell (2)](https://blog.koresoftware.com/podcast/tag/up-sell)
- [value (16)](https://blog.koresoftware.com/podcast/tag/value)
- [video (1)](https://blog.koresoftware.com/podcast/tag/video)

see all

### Recent Posts

##### Latest Tweets

[My Tweets](https://twitter.com/koresoftware)

##### Recent Posts

- ![](https://blog.koresoftware.com/hubfs/Burger-Kings-Sponsorship-of-Stevenage-FC.jpg)
  
  [Ep 89 - Inside Burger King's Sponsorship of Stevenage FC - Alex Tunbridge - Chief Executive](https://blog.koresoftware.com/podcast/inside-burger-kings-sponsorship-stevenage-fc) [Read More](https://blog.koresoftware.com/podcast/inside-burger-kings-sponsorship-stevenage-fc)
- ![](https://blog.koresoftware.com/hubfs/Crisis-Communications-Sponsorship-Jim-Rocco-Isaac-Benjamin-PRCG-Sports.jpg)
  
  [Ep 88 - Inside Crisis Communications in Sponsorship - Jim Rocco and Isaac Benjamin - PRCG Sports](https://blog.koresoftware.com/podcast/crisis-communications-sponsorship-jim-rocco-isaac-benjamin-prcg-sports) [Read More](https://blog.koresoftware.com/podcast/crisis-communications-sponsorship-jim-rocco-isaac-benjamin-prcg-sports)
- ![](https://blog.koresoftware.com/hubfs/Inside-Sponsorship-Fuse-Stephen-Hutchison.jpg)
  
  [Ep 87 - Inside Fuse with Stephen Hutchison, Managing Director](https://blog.koresoftware.com/podcast/inside-fuse-stephen-hutchison-managing-director) [Read More](https://blog.koresoftware.com/podcast/inside-fuse-stephen-hutchison-managing-director)
- ![](https://blog.koresoftware.com/hubfs/Inside-Current-Agency-Perspective-Sponsorship-with-Andrew-Clarke-Agency-Director-Octagon-Australia.jpg)
  
  [EP 86 - Inside a Current Agency Perspective - Andrew Clarke - Agency Director at Octagon Australia](https://blog.koresoftware.com/podcast/agency-perspective-andrew-clarke-agency-director-octagon-australia) [Read More](https://blog.koresoftware.com/podcast/agency-perspective-andrew-clarke-agency-director-octagon-australia)
- ![](https://blog.koresoftware.com/hubfs/Inside-the-Rajasthan-Royals-with-Jake-Lush-McCrum-2-1.jpg)
  
  [EP 85 - Inside the Rajasthan Royals with Jake Lush McCrum - COO](https://blog.koresoftware.com/podcast/inside-rajasthan-royals-jake-lush-mccrum) [Read More](https://blog.koresoftware.com/podcast/inside-rajasthan-royals-jake-lush-mccrum)

##### Contact

[259 W 30th St., 16th Floor New York, NY 10001 United States](https://maps.google.com/maps?z=16&q=259+w+30th+st.,+ste+802+new+york,+ny+10001+united+states)

+1 (212) 858-9700

+44 (207) 890-7611

**[Info@koresoftware.com](mailto:Info@koresoftware.com)**

@2021 All Rights Reserved, KORE Software, Inc.

- [Home](http://koresoftware.com)
- [Careers](http://koresoftware.com/careers/)
- [About Us](http://koresoftware.com/about-us/)
- [Contact Us](http://koresoftware.com/contact-us/)
- [Blog](https://blog.koresoftware.com/blog/)
- [Privacy Policy](http://koresoftware.com/privacy-policy/)