--- title: EP 27 - Inside Sponsorship - Steven Powell - Houston Dynamo description: In this Inside Sponsorship episode, we speak to Steven Powell Executive Vice President & Chief Commercial Officer at Houston Dynamo. image: https://blog.koresoftware.com/hubfs/Imported_Blog_Media/Podcast-Inside-Sponsorship-Steven-Powel-Houston-Dynamol-1.jpg --- New York +1 (212) 858-9700 London +44 (203) 734-1378 - - [CUSTOMER PORTAL](https://koresoftware.zendesk.com/hc/en-us/restricted) [![Koresoftware](https://blog.koresoftware.com/hs-fs/hubfs/Images/KORE-Software_New.png?width=226&height=76&name=KORE-Software_New.png) ![Koresoftware](https://blog.koresoftware.com/hs-fs/hubfs/Images/KORE-Software_New.png?width=226&height=76&name=KORE-Software_New.png)](http://koresoftware.com/) [REQUEST DEMO](https://info.koresoftware.com/demo-reques) - [PRODUCTS](http://koresoftware.com/products/) - [SERVICES](http://koresoftware.com/kpi/) - [RESOURCES](http://koresoftware.com/resource-library/) - [ABOUT](http://koresoftware.com/about-us/) - [BLOG](http://blog.KOREsoftware.com/blog) - [PODCASTS](https://blog.koresoftware.com/podcast) # EP 27 - Inside Sponsorship - Steven Powell - Houston Dynamo Posted by [Inside Sponsorship](https://blog.koresoftware.com/podcast/author/inside-sponsorship) On January 31, 2017 [0 Comments](https://blog.koresoftware.com/podcast/inside-sponsorship-steven-powell-houston-dynamo#comments-listing) [![](https://blog.koresoftware.com/hubfs/social_icons/fb.png)](https://www.facebook.com/sharer/sharer.php?u=https://blog.koresoftware.com/podcast/inside-sponsorship-steven-powell-houston-dynamo&text=EP%2027%20-%20Inside%20Sponsorship%20-%20Steven%20Powell%20-%20Houston%20Dynamo%20-) [![](https://blog.koresoftware.com/hubfs/social_icons/linkedin.png)](https://www.linkedin.com/shareArticle?mini=true&url=https://blog.koresoftware.com/podcast/inside-sponsorship-steven-powell-houston-dynamo&text=EP%2027%20-%20Inside%20Sponsorship%20-%20Steven%20Powell%20-%20Houston%20Dynamo%20-) [![](https://blog.koresoftware.com/hubfs/social_icons/twitter.png)](https://www.twitter.com/share?url=https://blog.koresoftware.com/podcast/inside-sponsorship-steven-powell-houston-dynamo&text=EP%2027%20-%20Inside%20Sponsorship%20-%20Steven%20Powell%20-%20Houston%20Dynamo%20-) [![](https://blog.koresoftware.com/hubfs/social_icons/gplus.png)](https://plus.google.com/share?url=https://blog.koresoftware.com/podcast/inside-sponsorship-steven-powell-houston-dynamo) [![](https://blog.koresoftware.com/hubfs/social_icons/email.png)](mailto:?subject=Check%20this%20news%20https://blog.koresoftware.com/podcast/inside-sponsorship-steven-powell-houston-dynamo%20from%20our%20blog) In this Inside Sponsorship episode, we speak to Steven Powell, Executive Vice President & Chief Commercial Officer at Houston Dynamo.   Steven has 23+ years as a sales and marketing professional with an extensive background in the creation and management of successful sales and marketing strategies and tactics. That time has included vast experience in football in the U.S. as well as in the UK. As a commercial professional in a sport that doesn’t have the history that others do in the US, but which has grown significantly and attracts world class players and investment, this chat with Steven is one that you will find very educational.   If you want to connect with Steven then you can do so on [LinkedIn](https://www.linkedin.com/in/steven-powell-404ba210) or find out more about Houston Dynamo at [houstondynamo.com](http://www.houstondynamo.com/) Mark also joins us to talk about how you can best position sponsorship to the Government.   As always, if you have an idea for a topic, a segment, someone you’d like us to have on the show or just a question, then be sure to get in touch.   Enjoy.     [![Inside Sponsorship Podcast](https://blog.koresoftware.com/hs-fs/hubfs/Imported_Blog_Media/button-itunes-4.jpg?width=149&height=41&name=button-itunes-4.jpg)](https://itunes.apple.com/us/podcast/inside-sponsorship/id1084325972?mt=2)   [![sponserve inside sponsorship podcast omny button](https://blog.koresoftware.com/hs-fs/hubfs/Imported_Blog_Media/button-omny-5.jpg?width=149&height=41&name=button-omny-5.jpg)](https://omny.fm/shows/inside-sponsorship)   [![Inside Sponsorship Podcast](https://blog.koresoftware.com/hs-fs/hubfs/Imported_Blog_Media/button-stitcher-5.jpg?width=149&height=41&name=button-stitcher-5.jpg)](http://app.stitcher.com/browse/feed/83334/episodes) [0 Comments](https://blog.koresoftware.com/podcast/inside-sponsorship-steven-powell-houston-dynamo#comments-listing) [EP 26 - Inside Sponsorship - Simon Chester - Brumbies Rugby ![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/Blog-Podcast-Inside-Sponsorship-Simon-Chester-1.jpg)](https://blog.koresoftware.com/podcast/inside-sponsorship-simon-chester-brumbies-rugby) [![](https://blog.koresoftware.com/hubfs/Imported_Blog_Media/jonathan-prosser-cronulla-sharks-1.jpg) EP 28 - Inside Sponsorship - Jonathan Prosser - Cronulla Sharks](https://blog.koresoftware.com/podcast/inside-sponsorship-jonathan-prosser-cronulla-sharks) ### Subscribe to receive email updates when we post a new podcast! - Recent - Popular - Topics ### Lists by Topic - [Podcast (104)](https://blog.koresoftware.com/podcast/tag/podcast) - [best practice (27)](https://blog.koresoftware.com/podcast/tag/best-practice) - [activation (20)](https://blog.koresoftware.com/podcast/tag/activation) - [objectives (20)](https://blog.koresoftware.com/podcast/tag/objectives) - [managing (17)](https://blog.koresoftware.com/podcast/tag/managing) - [sponsorship sales (17)](https://blog.koresoftware.com/podcast/tag/sponsorship-sales) - [relationships (16)](https://blog.koresoftware.com/podcast/tag/relationships) - [value (16)](https://blog.koresoftware.com/podcast/tag/value) - [Marketing (14)](https://blog.koresoftware.com/podcast/tag/marketing) - [new sponsors (14)](https://blog.koresoftware.com/podcast/tag/new-sponsors) - [benefits (13)](https://blog.koresoftware.com/podcast/tag/benefits) - [digital (13)](https://blog.koresoftware.com/podcast/tag/digital) - [markets (13)](https://blog.koresoftware.com/podcast/tag/markets) - [Analytics (12)](https://blog.koresoftware.com/podcast/tag/analytics) - [business intelligence (12)](https://blog.koresoftware.com/podcast/tag/business-intelligence) - [Selling (11)](https://blog.koresoftware.com/podcast/tag/selling) - [agencies (11)](https://blog.koresoftware.com/podcast/tag/agencies) - [content (11)](https://blog.koresoftware.com/podcast/tag/content) - [sponsor retention (10)](https://blog.koresoftware.com/podcast/tag/sponsor-retention) - [proposals (9)](https://blog.koresoftware.com/podcast/tag/proposals) - [Strategy (8)](https://blog.koresoftware.com/podcast/tag/strategy) - [portfolio (8)](https://blog.koresoftware.com/podcast/tag/portfolio) - [Best Practices (7)](https://blog.koresoftware.com/podcast/tag/best-practices) - [ROI (7)](https://blog.koresoftware.com/podcast/tag/roi) - [sponsorship (7)](https://blog.koresoftware.com/podcast/tag/sponsorship) - [CRM (5)](https://blog.koresoftware.com/podcast/tag/crm) - [ISBI (5)](https://blog.koresoftware.com/podcast/tag/isbi) - [Sports Business (5)](https://blog.koresoftware.com/podcast/tag/sports-business) - [Fan Management (4)](https://blog.koresoftware.com/podcast/tag/fan-management) - [broadcast (4)](https://blog.koresoftware.com/podcast/tag/broadcast) - [data (4)](https://blog.koresoftware.com/podcast/tag/data) - [fan data (4)](https://blog.koresoftware.com/podcast/tag/fan-data) - [Russell Scibetti (3)](https://blog.koresoftware.com/podcast/tag/russell-scibetti) - [contacting (3)](https://blog.koresoftware.com/podcast/tag/contacting) - [events (3)](https://blog.koresoftware.com/podcast/tag/events) - [jobs (3)](https://blog.koresoftware.com/podcast/tag/jobs) - [league (3)](https://blog.koresoftware.com/podcast/tag/league) - [measurement (3)](https://blog.koresoftware.com/podcast/tag/measurement) - [sponsorship staff recruitment (3)](https://blog.koresoftware.com/podcast/tag/sponsorship-staff-recruitment) - [staff (3)](https://blog.koresoftware.com/podcast/tag/staff) - [NFL (2)](https://blog.koresoftware.com/podcast/tag/nfl) - [attention (2)](https://blog.koresoftware.com/podcast/tag/attention) - [china (2)](https://blog.koresoftware.com/podcast/tag/china) - [meetings (2)](https://blog.koresoftware.com/podcast/tag/meetings) - [mistakes (2)](https://blog.koresoftware.com/podcast/tag/mistakes) - [packages (2)](https://blog.koresoftware.com/podcast/tag/packages) - [up-sell (2)](https://blog.koresoftware.com/podcast/tag/up-sell) - [COVID-19 (1)](https://blog.koresoftware.com/podcast/tag/covid-19) - [Contracts (1)](https://blog.koresoftware.com/podcast/tag/contracts) - [charity (1)](https://blog.koresoftware.com/podcast/tag/charity) - [hiring (1)](https://blog.koresoftware.com/podcast/tag/hiring) - [hospitality (1)](https://blog.koresoftware.com/podcast/tag/hospitality) - [relationship (1)](https://blog.koresoftware.com/podcast/tag/relationship) - [revenue (1)](https://blog.koresoftware.com/podcast/tag/revenue) - [skills (1)](https://blog.koresoftware.com/podcast/tag/skills) - [video (1)](https://blog.koresoftware.com/podcast/tag/video) ### Posts by Topic - [activation (20)](https://blog.koresoftware.com/podcast/tag/activation) - [agencies (11)](https://blog.koresoftware.com/podcast/tag/agencies) - [Analytics (12)](https://blog.koresoftware.com/podcast/tag/analytics) - [attention (2)](https://blog.koresoftware.com/podcast/tag/attention) - [benefits (13)](https://blog.koresoftware.com/podcast/tag/benefits) - [best practice (27)](https://blog.koresoftware.com/podcast/tag/best-practice) - [Best Practices (7)](https://blog.koresoftware.com/podcast/tag/best-practices) - [broadcast (4)](https://blog.koresoftware.com/podcast/tag/broadcast) - [business intelligence (12)](https://blog.koresoftware.com/podcast/tag/business-intelligence) - [charity (1)](https://blog.koresoftware.com/podcast/tag/charity) - [china (2)](https://blog.koresoftware.com/podcast/tag/china) - [contacting (3)](https://blog.koresoftware.com/podcast/tag/contacting) - [content (11)](https://blog.koresoftware.com/podcast/tag/content) - [Contracts (1)](https://blog.koresoftware.com/podcast/tag/contracts) - [COVID-19 (1)](https://blog.koresoftware.com/podcast/tag/covid-19) - [CRM (5)](https://blog.koresoftware.com/podcast/tag/crm) - [data (4)](https://blog.koresoftware.com/podcast/tag/data) - [digital (13)](https://blog.koresoftware.com/podcast/tag/digital) - [events (3)](https://blog.koresoftware.com/podcast/tag/events) - [fan data (4)](https://blog.koresoftware.com/podcast/tag/fan-data) - [Fan Management (4)](https://blog.koresoftware.com/podcast/tag/fan-management) - [hiring (1)](https://blog.koresoftware.com/podcast/tag/hiring) - [hospitality (1)](https://blog.koresoftware.com/podcast/tag/hospitality) - [ISBI (5)](https://blog.koresoftware.com/podcast/tag/isbi) - [jobs (3)](https://blog.koresoftware.com/podcast/tag/jobs) - [league (3)](https://blog.koresoftware.com/podcast/tag/league) - [managing (17)](https://blog.koresoftware.com/podcast/tag/managing) - [Marketing (14)](https://blog.koresoftware.com/podcast/tag/marketing) - [markets (13)](https://blog.koresoftware.com/podcast/tag/markets) - [measurement (3)](https://blog.koresoftware.com/podcast/tag/measurement) - [meetings (2)](https://blog.koresoftware.com/podcast/tag/meetings) - [mistakes (2)](https://blog.koresoftware.com/podcast/tag/mistakes) - [new sponsors (14)](https://blog.koresoftware.com/podcast/tag/new-sponsors) - [NFL (2)](https://blog.koresoftware.com/podcast/tag/nfl) - [objectives (20)](https://blog.koresoftware.com/podcast/tag/objectives) - [packages (2)](https://blog.koresoftware.com/podcast/tag/packages) - [Podcast (104)](https://blog.koresoftware.com/podcast/tag/podcast) - [portfolio (8)](https://blog.koresoftware.com/podcast/tag/portfolio) - [proposals (9)](https://blog.koresoftware.com/podcast/tag/proposals) - [relationship (1)](https://blog.koresoftware.com/podcast/tag/relationship) - [relationships (16)](https://blog.koresoftware.com/podcast/tag/relationships) - [revenue (1)](https://blog.koresoftware.com/podcast/tag/revenue) - [ROI (7)](https://blog.koresoftware.com/podcast/tag/roi) - [Russell Scibetti (3)](https://blog.koresoftware.com/podcast/tag/russell-scibetti) - [Selling (11)](https://blog.koresoftware.com/podcast/tag/selling) - [skills (1)](https://blog.koresoftware.com/podcast/tag/skills) - [sponsor retention (10)](https://blog.koresoftware.com/podcast/tag/sponsor-retention) - [sponsorship (7)](https://blog.koresoftware.com/podcast/tag/sponsorship) - [sponsorship sales (17)](https://blog.koresoftware.com/podcast/tag/sponsorship-sales) - [sponsorship staff recruitment (3)](https://blog.koresoftware.com/podcast/tag/sponsorship-staff-recruitment) - [Sports Business (5)](https://blog.koresoftware.com/podcast/tag/sports-business) - [staff (3)](https://blog.koresoftware.com/podcast/tag/staff) - [Strategy (8)](https://blog.koresoftware.com/podcast/tag/strategy) - [up-sell (2)](https://blog.koresoftware.com/podcast/tag/up-sell) - [value (16)](https://blog.koresoftware.com/podcast/tag/value) - [video (1)](https://blog.koresoftware.com/podcast/tag/video) see all ### Recent Posts ##### Latest Tweets [My Tweets](https://twitter.com/koresoftware) ##### Recent Posts - ![](https://blog.koresoftware.com/hubfs/Burger-Kings-Sponsorship-of-Stevenage-FC.jpg) [Ep 89 - Inside Burger King's Sponsorship of Stevenage FC - Alex Tunbridge - Chief Executive](https://blog.koresoftware.com/podcast/inside-burger-kings-sponsorship-stevenage-fc) [Read More](https://blog.koresoftware.com/podcast/inside-burger-kings-sponsorship-stevenage-fc) - ![](https://blog.koresoftware.com/hubfs/Crisis-Communications-Sponsorship-Jim-Rocco-Isaac-Benjamin-PRCG-Sports.jpg) [Ep 88 - Inside Crisis Communications in Sponsorship - Jim Rocco and Isaac Benjamin - PRCG Sports](https://blog.koresoftware.com/podcast/crisis-communications-sponsorship-jim-rocco-isaac-benjamin-prcg-sports) [Read More](https://blog.koresoftware.com/podcast/crisis-communications-sponsorship-jim-rocco-isaac-benjamin-prcg-sports) - ![](https://blog.koresoftware.com/hubfs/Inside-Sponsorship-Fuse-Stephen-Hutchison.jpg) [Ep 87 - Inside Fuse with Stephen Hutchison, Managing Director](https://blog.koresoftware.com/podcast/inside-fuse-stephen-hutchison-managing-director) [Read More](https://blog.koresoftware.com/podcast/inside-fuse-stephen-hutchison-managing-director) - ![](https://blog.koresoftware.com/hubfs/Inside-Current-Agency-Perspective-Sponsorship-with-Andrew-Clarke-Agency-Director-Octagon-Australia.jpg) [EP 86 - Inside a Current Agency Perspective - Andrew Clarke - Agency Director at Octagon Australia](https://blog.koresoftware.com/podcast/agency-perspective-andrew-clarke-agency-director-octagon-australia) [Read More](https://blog.koresoftware.com/podcast/agency-perspective-andrew-clarke-agency-director-octagon-australia) - ![](https://blog.koresoftware.com/hubfs/Inside-the-Rajasthan-Royals-with-Jake-Lush-McCrum-2-1.jpg) [EP 85 - Inside the Rajasthan Royals with Jake Lush McCrum - COO](https://blog.koresoftware.com/podcast/inside-rajasthan-royals-jake-lush-mccrum) [Read More](https://blog.koresoftware.com/podcast/inside-rajasthan-royals-jake-lush-mccrum) ##### Contact [259 W 30th St., 16th Floor New York, NY 10001 United States](https://maps.google.com/maps?z=16&q=259+w+30th+st.,+ste+802+new+york,+ny+10001+united+states) +1 (212) 858-9700 +44 (207) 890-7611 **[Info@koresoftware.com](mailto:Info@koresoftware.com)** @2021 All Rights Reserved, KORE Software, Inc. - [Home](http://koresoftware.com) - [Careers](http://koresoftware.com/careers/) - [About Us](http://koresoftware.com/about-us/) - [Contact Us](http://koresoftware.com/contact-us/) - [Blog](https://blog.koresoftware.com/blog/) - [Privacy Policy](http://koresoftware.com/privacy-policy/)