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3 Things That Will Provide Both Short and Long-term Benefits to Sponsorship Managers

Posted by Daniel Collier-Hill On October 15, 2020

We have had some fairly significant shifts in the way we manage sponsorship, operationally speaking.

We have had to answer progress and performance-related questions like never before. We have had[...]

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A Look At Current International Sponsorship Trends

Posted by Daniel Collier-Hill On June 24, 2020

As the world continues to come to grips with its new-normal, the sponsorship world is consequently experiencing side effects of new social norms, new engagement activities, and a new appreciation[...]

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SBJ Editorial: Think Relationally, Not Transactionally

Posted by admin On July 05, 2018

Back in September, our VP of Product Strategy, Russell Scibetti had the opportunity to share an editorial with the Sports Business Journal in their “From the Field of Marketing” section, titled[...]

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