This summer's Tokyo 2020 Olympic Games will surely be historic. Since the inception of the Modern Olympics in 1896, the Games have been cancelled only three times, all due to war: once during[...]

Brands enter into multiple sponsorship deals because they want to increase brand awareness (among other objectives) across different audiences at different events. But the return on these[...]

Sponsorships are one of the oldest marketing tactics in the book, thanks to their long legacy of success. Since the earliest days of marketing and advertising, organizations have sought out key[...]

How companies, athletic departments, and athletes are getting ready to take advantage of the new rules. 

When an organization first begins investing in sponsorships, it will most likely track the details in a spreadsheet. It's a ubiquitous and easy way to get started, but it doesn't take long to[...]

Throughout a business' lifecycle, there come times when the company needs to experiment and creatively change their practices and structure. Sports and entertainment companies are no exception,[...]

KORE Software partners with the Association of National Advertisers (ANA) to bring industry insights to the trade group's 50,000+ members.

New York, NY| April 27, 2021 - KORE Software, the[...]

Overview 

Like many professional sports teams, the Dallas Stars needed a way to manage social content, track metrics, and publish sponsorship recaps for multiple partners. With the NHL[...]

The following article was written by SportBusiness and highlights the new partnership between Euroleague Basketball and KORE Software. 

SportBusiness is a trusted global intelligence service,[...]