Leading sports and entertainment analytics company, KORE Software, appoints long-serving industry executive to lead commercial strategy in EMEA.
Key Takeaways: Unlocking a Data-Rich Landscape
On
December
23,
2020
Like many events, the Sports Tech World Series conference in Australia went virtual this year. KORE's Cliff Unger (SVP of Worldwide Sales) and Marc Roots (Chief Product Officer) shared their[...]
6 Reasons Brands Are Attracted To Sponsoring Esports
On
November
30,
2020
As more people—especially youth and young adults— shift their habits away from traditional media, it's becoming harder for brands to reach these fragmented audiences. By their very nature, Esports[...]
A Look At Current International Sponsorship Trends
On
June
24,
2020
As the world continues to come to grips with its new-normal, the sponsorship world is consequently experiencing side effects of new social norms, new engagement activities, and a new appreciation[...]
Digital Marketing Insights from The Business of Sports in China
On
October
21,
2019
Last month, KORE's Chairman Matt Sebal was invited to participate in
a conference in Shanghai on "The Business of Sports in China: Score and Change" hosted by The European Union Chamber of[...]
Australia Sports Tech Conference 2019: Fan Engagement is Alive and Flourishing
On
October
04,
2019
This August I was lucky enough to attend and co-present at the Australia Sports Tech Conference in Melbourne. It was an outstanding event, bringing together a variety of stakeholders from sport[...]
