This August I was lucky enough to attend and co-present at the Australia Sports Tech Conference in Melbourne. It was an outstanding event, bringing together a variety of stakeholders from sport[...]
Sponsorship Measurement and Reporting – The Fan Data Way
On
September
25,
2019
Sponsorship measurement is not something new. It has been part of the industry for years and led by pioneers such as Repucom, Kantar, and a number of larger agencies, all trying to find ways of[...]
Atlanta Hawks Expand Relationship with KORE Software with Addition of Data Warehouse & Analytics™ and KPI Services
On
October
11,
2018
The Atlanta Hawks and KORE Software announced today that the basketball club will add KORE's Data Warehouse & Analytics™ application and KORE Planning & Insights (KPI) services to their current[...]
Turning On Your Data Faucet
On
August
27,
2018
As analysts, we’re often tasked with solving problems, asking questions, and finding insights quickly. Is your “plumbing” built to help you do this?
The ABC's of analytics - three need-to-know elements of successful data analysis
On
June
04,
2018
Embracing analytics can be a daunting and unnerving process for any organization. Just the sound or sight of the word “analytics” may strike fear, doubt and confusion among some individuals. It[...]
Oakland Athletics Choose a Combination of KORE Solutions to Enhance Sponsorship Efforts and Customize CRM Processes
On
March
22,
2018
Today, nine-time World Series winner, the Oakland Athletics, have announced that they have selected a combination of software and services from KORE to take their team to the next level. They will[...]
The Power of Data in the Live Music Industry
On
February
05,
2018
Data analysis applies to every possible industry, yet over the past several years, the live music industry has fallen behind other entertainment industries that are using data in big ways. Even[...]
