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Betting on Sports' Return

Posted by Jordan Rutner On June 30, 2020

This past May, the NFL opened the opportunity for betting companies to sponsor and partner with football teams. Casino partners have been allowed since late 2018 but this is the first official[...]

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A Look At Current International Sponsorship Trends

Posted by Daniel Collier-Hill On June 24, 2020

As the world continues to come to grips with its new-normal, the sponsorship world is consequently experiencing side effects of new social norms, new engagement activities, and a new appreciation[...]

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Governing Body vs Pro-Team - Which Has A Greater Commercial Advantage?

Posted by Sam Irvine On March 04, 2020

I have been lucky enough to work in the sporting commercial space with a huge variety of rights holders, ranging from volunteer clubs to governing bodies right up to some of the most professional[...]

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The Changing Face Of Broadcast And What This Means For Broadcast Partnerships

Posted by Mark Thompson On January 08, 2020

All of the sudden, in 2019, we had more ways than ever before to consume our sports and entertainment content.

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If I Only Knew Then What I Know Now: Career Advice in Sports Business Intelligence

Posted by Kelly Veilleux On October 31, 2019

If you’ve ever listened to KORE Software’s Inside Sports Business Intelligence podcast, you’ve probably heard Russell Scibetti ask “If you could go back and give yourself one piece of advice early[...]

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Australia Sports Tech Conference 2019: Fan Engagement is Alive and Flourishing

Posted by Sam Irvine On October 04, 2019

This August I was lucky enough to attend and co-present at the Australia Sports Tech Conference in Melbourne. It was an outstanding event, bringing together a variety of stakeholders from sport[...]

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Sponsorship Measurement and Reporting – The Fan Data Way

Posted by Mark Thompson On September 25, 2019

Sponsorship measurement is not something new. It has been part of the industry for years and led by pioneers such as Repucom, Kantar, and a number of larger agencies, all trying to find ways of[...]

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Atlanta Hawks Expand Relationship with KORE Software with Addition of Data Warehouse & Analytics™ and KPI Services

Posted by Scott Aller On October 11, 2018

The Atlanta Hawks and KORE Software announced today that the basketball club will add KORE's Data Warehouse & Analytics™ application and KORE Planning & Insights (KPI) services to their current[...]

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Turning On Your Data Faucet

Posted by Russell Scibetti On August 27, 2018

As analysts, we’re often tasked with solving problems, asking questions, and finding insights quickly. Is your “plumbing” built to help you do this?

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