Leading sports and entertainment analytics company, KORE Software, appoints long-serving industry executive to lead commercial strategy in EMEA.
KORE Software Welcomes Mark Cornish as New Commercial Director, EMEA
Key Takeaways: Unlocking a Data-Rich Landscape
Like many events, the Sports Tech World Series conference in Australia went virtual this year. KORE's Cliff Unger (SVP of Worldwide Sales) and Marc Roots (Chief Product Officer) shared their[...]
Unlocking Sponsorship Data And Beginning To Use It More
Heads up, I’ve stolen some key themes from KORE's whitepaper, Data Warehousing and Analytics, that is largely geared towards rights holders. With so much planning and strategy reviews taking[...]
Betting on Sports' Return
This past May, the NFL opened the opportunity for betting companies to sponsor and partner with football teams. Casino partners have been allowed since late 2018 but this is the first official[...]
A Look At Current International Sponsorship Trends
As the world continues to come to grips with its new-normal, the sponsorship world is consequently experiencing side effects of new social norms, new engagement activities, and a new appreciation[...]
Governing Body vs Pro-Team - Which Has A Greater Commercial Advantage?
I have been lucky enough to work in the sporting commercial space with a huge variety of rights holders, ranging from volunteer clubs to governing bodies right up to some of the most professional[...]
The Changing Face Of Broadcast And What This Means For Broadcast Partnerships
All of the sudden, in 2019, we had more ways than ever before to consume our sports and entertainment content.
If I Only Knew Then What I Know Now: Career Advice in Sports Business Intelligence
If you’ve ever listened to KORE Software’s Inside Sports Business Intelligence podcast, you’ve probably heard Russell Scibetti ask “If you could go back and give yourself one piece of advice early[...]
Australia Sports Tech Conference 2019: Fan Engagement is Alive and Flourishing
This August I was lucky enough to attend and co-present at the Australia Sports Tech Conference in Melbourne. It was an outstanding event, bringing together a variety of stakeholders from sport[...]