Leading sports and entertainment analytics company, KORE Software, appoints long-serving industry executive to lead commercial strategy in EMEA.
KORE Software Welcomes Mark Cornish as New Commercial Director, EMEA
Unlocking Sponsorship Data And Beginning To Use It More
Heads up, I’ve stolen some key themes from KORE's whitepaper, Data Warehousing and Analytics, that is largely geared towards rights holders. With so much planning and strategy reviews taking[...]
Esports Athletes: The Next College Superstars
Esports in higher education In 2017, 57.6 million unique viewers watched the professional esports League of Legends (LoL) championship match online. That number almost matches the viewership for[...]
Managing Changes to Corporate Partnership Data
Did you know that data loss costs small businesses about $75 billion per year in down time?
We most often think of data loss in the form of an external data breach or cyber attack, however, you[...]
Hacking Sponsorship: Part One - Planning for the Return
We briefly touched on it in the last episode of the Inside Sponsorship podcast, however, there is going to come a point whereby strategy and planning needs to be allowed to pivot back to normal -[...]
Trending in Intercollegiate Athletics: Takeaways from the SBJ Intercollegiate Athletics Forum 2019
Leading up to the annual NCAA awards ceremonies and ensuing college football bowl games, Sports Business Journal hosted their annual Intercollegiate Athletics Forum (IAF) in New York City. With [...]
Expanding Competition Geographies and How Sponsorship Needs to be Approached
As a life-long Rugby fan, I watched on eagerly this year as Pro14 Rugby (who are also a great client of us here at KORE) expanded their competition into South Africa.
Three Takeaways from Sports Business Journal’s Sports Marketing Symposium 2019
Right from the opening remarks on understanding Gen Z content consumption, this year's Sports Business Journal’s Sports Marketing Symposium provided some excellent insight into some of the current[...]
Stubhub, Viagogo, and an Interactive Look at Live Event Experiences
Yesterday it was announced that eBay has agreed to sell online ticketing platform StubHub to European rival, Viagogo, for about $4 billion in an all-cash deal. Once finalized, the sale will[...]