This past weekend I had the chance to attend The Northern Trust PGA TOUR event in Jersey City, and as I am prone to do, I couldn't help keeping track of the sponsor activations taking place. Some[...]

With the 2019-20 Premier League season right around the corner, we thought we'd explore some key metrics across the member clubs around social, attendance, and revenue.

Like most of my generation, the first thing I usually do in the morning is roll over, reach for my phone, and mindlessly scroll through the social feeds - Facebook, Instagram, LinkedIn, etc. As I[...]

Last week I had the chance to attend my 9^th SEAT Conference (or 11^th, if you count the 2 I attended in London). KORE has been the lead sponsor for the Data, BI, and CRM track at SEAT since 2015[...]

With my eyes glued to the end of the European football season (English Premier League and the Champions League/Europa League), it was impossible not to notice the role that international airlines[...]

Would you cross the Atlantic Ocean in a ship filled with holes?  Of course not, that seems like an obvious answer. Well, if you're still relying on spreadsheets to manage your sponsorship[...]

Sponsorship has been through a significant shift over the past decade or so. We have seen a drastic change from logo’s, tickets, corporate entertainment, and website ads, as the main assets within[...]

KORE Software, the leading provider of business management software and services for the sports and entertainment industries, has appointed Jason Fletcher as the company’s new CEO.

Have you ever been planning out an activation and thought “Would have loved to have known that earlier”?

Chances are you just said "Yes" and had a little chuckle to yourself. You’re not alone.