Every year the University of South Florida Vinik Sport & Entertainment Management MBA program hosts an annual Sport & Entertainment Analytics Conference (SEAC). Last week was the 5^th Annual SEAC[...]

We work with a lot of private data here at KORE, so sometimes it's fun to mix it up and play with some publicly available data to see what we can learn and share!

With the start of the 2019[...]

“Do we need to spend over-and-above our sponsorship fee to maximise the deal’s return?”

On February 28th, the Boston chapter of WISE (Women in Sports and Entertainment) and KORE Software hosted a panel on digital marketing and analytics. It was a wide-ranging discussion that touched[...]

Sponsorship reporting is nothing new. It has been around since the dawn of sponsorship itself, however, as we know (and have spoken about in this blog before), it has become a lot more purposeful[...]

Today's post originally ran in today's JohnWallStreet newsletter which covers the intersection of sports and finance. It was based on an interview with Russell Scibetti, President of KORE Planning[...]

There are few departments who deal with more rapid change and development than Business Intelligence. Technology doubles in capabilities approximately every two years. Team performance varies from[...]

Over the next few months, we’re going to begin seeing a range of Trends in Sponsorship reports bouncing around. For the most part, these are great if we pay attention to what is being said and[...]

How we buy and sell sponsorship is changing and we’ve been talking about it for a while now.

What we’ve haven’t spent a lot of time on is what the financial aspect of these deals will start to[...]