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Three Takeaways from Sports Business Journal’s Sports Marketing Symposium 2019

Posted by Derek Stanek On December 03, 2019

Right from the opening remarks on understanding Gen Z content consumption, this year's Sports Business Journal’s Sports Marketing Symposium provided some excellent insight into some of the current[...]

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Stubhub, Viagogo, and an Interactive Look at Live Event Experiences

Posted by Jordan Rutner On November 26, 2019

Yesterday it was announced that eBay has agreed to sell online ticketing platform StubHub to European rival, Viagogo, for about $4 billion in an all-cash deal. Once finalized, the sale will[...]

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Leaders Week London 2019: Data Continues to Dominate

Posted by Mark Thompson On November 15, 2019

Last month, KORE attended and presented at Leaders Week London 2019, hosted at Twickenham Stadium and once again, Leaders delivered on another great event.

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If I Only Knew Then What I Know Now: Career Advice in Sports Business Intelligence

Posted by Kelly Veilleux On October 31, 2019

If you’ve ever listened to KORE Software’s Inside Sports Business Intelligence podcast, you’ve probably heard Russell Scibetti ask “If you could go back and give yourself one piece of advice early[...]

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Does This Sponsorship Suit My Marketing Strategy?

Posted by Daniel Oyston On October 22, 2019

Evaluating and determining whether a rights holder can provide a good opportunity, in line with an approved marketing spend, is arguably one of the biggest pain points brands face in today’s[...]

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Digital Marketing Insights from The Business of Sports in China

Posted by Matt Sebal On October 21, 2019

Last month, KORE's Chairman Matt Sebal was invited to participate in

a conference in Shanghai on "The Business of Sports in China: Score and Change" hosted by The European Union Chamber of[...]

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Australia Sports Tech Conference 2019: Fan Engagement is Alive and Flourishing

Posted by Sam Irvine On October 04, 2019

This August I was lucky enough to attend and co-present at the Australia Sports Tech Conference in Melbourne. It was an outstanding event, bringing together a variety of stakeholders from sport[...]

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Sponsorship Measurement and Reporting – The Fan Data Way

Posted by Mark Thompson On September 25, 2019

Sponsorship measurement is not something new. It has been part of the industry for years and led by pioneers such as Repucom, Kantar, and a number of larger agencies, all trying to find ways of[...]

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Top Takeaways From VenuesNow 2019

Posted by Russell Scibetti On September 19, 2019

Most conferences that KORE attends have a clear focus around analytics and technology as it related to ticket sales, sponsorship, and marketing, but last week through our partnership with Oak View[...]

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