Last week, our panel at SportTechie's State of the Industry shared how they are generating partnership ROI with flexible asset mixes, real-time measurement, and reporting.
Flexible Asset Mixes[...]
How to Modernize Your Sponsorship Strategy
On
March
30,
2021
At KORE, our software helps brands take a modern approach to their sponsorship strategy. KORE customers leverage these solutions to garner insights and streamline processes. In doing so, they[...]
Visualizing Sponsorship Assets Across Collegiate Programs
On
March
19,
2021
Enter the third week of March, best known for trading an hour of sleep for some extra daylight, St. Patrick’s Day, and—of course—college basketball. If you flipped through any sports channels over[...]
Cashing in on the Sponsorship Potential of NFTs
On
March
04,
2021
Memorabilia Is Going Digital on the Blockchain
NFTs—non-fungible tokens—provide a way to create digital scarcity and verifiable ownership. Fans can buy and sell digital collectibles like art[...]
The Shift in Sponsorship Assets
On
March
03,
2021
As a new year begins, major changes are happening within sponsorship deals and the teams who manage them. One of the most in-demand skills is product development—new assets and offerings are[...]
Show Me the (Digital) Money!
On
February
05,
2021
The NFL's Big Game is always a leader in combining entertainment and technology. This weekend we will all experience a more virtual and futuristic feel, for those in attendance and watching[...]
Brand Sponsors, Take Full Advantage of Your Hospitality Perks
On
January
25,
2021
Across North America's "Big 5" sports, 76% of sponsorship deals include some type of hospitality at events. It's one of the greatest assets that teams offer, yet one of the most complex to[...]
KORE Software Welcomes Mark Cornish as New Commercial Director, EMEA
On
January
13,
2021
Leading sports and entertainment analytics company, KORE Software, appoints long-serving industry executive to lead commercial strategy in EMEA.
Key Takeaways: Unlocking a Data-Rich Landscape
On
December
23,
2020
Like many events, the Sports Tech World Series conference in Australia went virtual this year. KORE's Cliff Unger (SVP of Worldwide Sales) and Marc Roots (Chief Product Officer) shared their[...]